1. Find Ideas in the Comments
If you want to create viral content, learn what your audience are really interested in. For example, if you have a food blog and notice users asking for simple breakfast recipes, don't ignore it and use this idea as a topic for your next video.
2. Ride on the Trend Waves
While creating viral short-form content following trends is a must. Use Tik-Tok's explore page as a source of inspiration for your videos, but remember that your job is not to copy, but adapt trends to your niche.
3. Be Face-to-Face with your Audience
In-person videos are more informal and give viewers the feeling they are going through your day with you. It's a real power if you want to build strong connection with your audience.